Finding the why and fixing the how.Hi, I’m Lindsey Kuester.
I help purpose-driven businesses create websites that actually work — functional, clear, and built to solve real problems.
I like figuring out how things tick, whether that’s a website, a workflow, or even why people do the things they do.
Curiosity Built This Career.
Since I was little, I’ve wanted to know how things work — from the insides of a computer to why people do what they do. That curiosity eventually became my superpower as a designer: understanding both the tech and the human sides of a problem.
With a BFA in Graphic Design, and 20+ years of experience in web development, product management, and running my own small businesses, I bring a big toolbox to every project. The mix of creative, technical, and business skills helps me find solutions others might miss.
Tech Stack
I specialize in Squarespace and WordPress, but I can work with any platform. My focus is always on the solution that works best for your business, keeping your site flexible and future-proof.
I Fix Problems Before You Even Ask.
I’ve held titles from UX Designer to Front-end Developer to Product Manager. But I think it’s more fitting to call myself a problem solver.
If there’s a problem in front of me, I have to figure it out. It’s not about needing to be right — it’s about the satisfaction of being the one who cracks it.
If someone’s puzzle is missing a piece, I’ll be on my hands and knees looking for it. If something doesn’t make sense, I’ll dig until it does. That drive to understand and solve is what shapes my work — and has given me a useful knack for figuring out tricky problems in design, code, or business processes.
From Curiosity to Confidence.
How my values lead my processHover (or click on mobile) the cards to see how my values play out through the process
Discovery
Listening, understanding your business, audience, and challenges.
Curiosity
I explore every angle and ask the questions that uncover the real challenges and opportunities.
Strategy
Mapping insights into a clear plan that solves your problems.
Transparency
I communicate openly and clearly, explaining every decision so you always know what’s happening and why.
Execution
Designing and building your website with minimal friction for you.
Ease
I handle the heavy lifting and streamline the process so working together feels simple and stress-free.
Refinement
Troubleshooting, refining design, and optimizing functionality.
Ingenuity
I dig into problems with creativity and resourcefulness, finding solutions that others might overlook.
Handoff
Finalizing the project and ensuring you feel capable and confident moving forward.
Empowerment
I give you the knowledge, tools, and confidence to take full control of your website and digital presence.
Let’s solve your problems together.
If you want a website that’s functional, thoughtful, and handled by someone who genuinely enjoys figuring things out, schedule a free discovery call.